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Professional Skincare | Blog | Rhonda Allison
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Rebrand Launch FAQ and Exposé Announcement
The rumors are true! We are launching a fresh, new look this March! Why? You might ask. We considered feedback from our customers and wanted to make it easier to not only identify which products would be best to treat specific skin concerns, but also
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The Case for a Retail Sales Strategy (Pt 2): Shifting Your Mindset
As we touched on in our previous post, developing a game plan for your retail sales can help you boost your revenues, deepen client loyalty and even improve your clients’ results by using the products you’ve chosen specifically for them. The benefits
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The Case for a Retail Sales Strategy (Pt 3): The Foundations of Selling
In parts one and two of this blog post series, we established why you need a retail sales strategy and how to get over any feelings of resistance you might have toward selling. Now, let’s talk about the foundations of a good sales practice. Selling i
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The Case for a Retail Sales Strategy (Pt 1): 3 Benefits of Selling Beyond Revenue
The art of sales doesn’t come naturally to most, and particularly for those of us in nurturing type industries like aesthetics. For many, it feels uncomfortable and invasive. But the truth is, putting a retail sales strategy in place is a key element
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How to Advance Your Practice (or Business): Part 1 - Education
Deep knowledge is one of the foundational elements to attracting new clients and retaining them over the long term. When you’re able to demonstrate your aesthetic expertise and provide deeper value to your clients, you become a trusted and reliable r
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Guide To Holiday Promotions and Marketing
We’re officially in the thick of the holiday season and barreling towards the gift-giving time of year. If you’re still looking for ways to boost your holiday promotions and finish the year strong, we’ve put together a quick guide to kick-up your mar
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Recapture Clients You Haven’t Seen All Summer Long
Summer travel is coming to a close and most clients will be ready to settle back into their routines. They also may need to get back on track with their skincare regimens if summer vacations derailed their (and your) efforts. How do you get them back
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The Trouble with Mass-Marketed Skin Care Products
We’ve all experienced it – our efforts to help our clients put their best face forward thwarted by another flash-in-the-pan consumer skin care product. Yes, these mass-marketed sensations that promise the world in a bottle, but really only deliver ho
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